NIL rights are changing the creator economy, and Curastory is ushering in a new era of monetization tools for athletes
In the past several years, the creator economy for student-athletes exploded. A turning point came in July 2021 when the National Collegiate Athletic Association (NCAA) officially made it legal for athletes to profit from their Name, Image, and Likeness (NIL). NIL rights refer to the way athletes can receive compensation and involve brands leveraging an … Read more