#TikTokMadeMeBuyIt: Why TikTok shopping is now the ordinary 

When Mia first heard about the Ordinary’s niacinamide serum, she was intrigued. Like many others, she had seen glowing reviews for the cult-favorite product all over TikTok.  “Everyone was saying that it’s the best serum that they’ve ever tried and that their acne got so much better when they started using it,” Mia, who’s 18 … Read more