Pantone Archives

Pantone receives backlash for Caucasian-looking color of the year

December 11, 2023 by admini

After announcing it’s color of the year for 2024 is Peach Fuzz, Pantone is receiving backlash for picking a tone that resembles white skin. Last week, Pantone released it’s 2024 Color of the Year: Peach Fuzz. The color trend guide company annually deems a specific color the Color of the Year according to Pantone’s Color … Read more

Who Chooses the Pantone Color of the Year? Here’s What We Know

December 9, 2021 by admini

Despite starting in New Jersey in the 1950s, Pantone didn’t begin their well-known campaign until nearly 50 years later, in 2000. For the last 21 years, the institution has declared a Color of the Year, but how do they choose? Well, per the company’s website, “Twice a year, Pantone hosts, in a European capital, a … Read more