Last December, TMZ approached (read: accosted in a parking lot) Big Sean and asked him several questions about the term “rizz” before sneaking in a more pointed question about “the Kendrick diss,” a reference to Kendrick Lamar’s leaked alternate version of “Element,” an unreleased diss track that found Lamar (allegedly) roasting several of his contemporaries, … Read more
Doechii has proven to be one of the most promising new musical acts (like with her breakout Coachella performance, for example). Although she incorporates inspiration from several genres, her love for hip-hop always shines through the brightest. The musician’s latest partnership with Google Pixel, Doechii, was able to showcase that admiration on a new single, … Read more
Getty Image Ice Spice was shell-shocked by her rise to fame. However, ever since she gained the attention of music fans, the “Barbie World” rapper hasn’t let up. Her 2023 BET Awards performance was no different. Keeping in alignment with the theme of the evening, her set was a tribute to hip-hop’s birthday, her hometown, … Read more
Getty Image Back in the day, Sprite was among the first nationwide brands to really embrace hip-hop. I’m not talking about a “rap” jingle, as so many other brands tried (we’re still trying to get rid of that corny “My name is ____ and I’m here to say…” rhyme to this day). Instead, Sprite really … Read more
Getty Image DJ Akademiks has built his social media platform off of trying to be friends with certain artists and dissing others. He often spews unpopular hot takes that have landed him in hot water, whether it be in person with guests back when he hosted Everyday Struggle on Complex, or through the internet. Recently, … Read more
Getty Image It’s widely acknowledged that the cultural phenomenon known as hip-hop officially began at a house party in The Bronx, New York on August 11, 1973. That means hip-hop is nearly 50 years old, and to celebrate its impending golden jubilee, Mass Appeal has announced the Hip-Hop 50: The Soundtrack project, 10 EPs produced … Read more