37 TikTok Products You’ll Wonder How You Lived Without

It’s cruelty- and paraben-free and it’s vegan. Plus, the packaging is recyclable!

Check out a TikTok of the Alleyoop Pen Pal in action.

Alleyoop is a woman-owned small biz that is focused on redefining beauty efficiency. Many of their products are compact and have multiple uses! 

BuzzFeed Shopping writer Jasmin Sandal loves this thing: “I didn’t realize I’d ever use a makeup product in my twenties that had the ability to transport me back to something I used in sixth grade, but here we are; and here I am using a multitool pen…for my face. I gotta say, I love the concept of the Pen Pal from Alleyoop! After using all of the functions (eyeliner, highlighter, lip liner, eyebrow pencil) and as someone who LOVES makeup but was applying as little as humanly possible during lockdown, I think it’s a great tool for anyone looking to streamline their routine. It’s ideal to use for touch-ups come the end of the work day, or a subtle, minimalist way to apply makeup in the a.m. The brow pencil is particularly soft and pigmented, and filled in my eyebrows quickly. I just adore the ease of application of each product, and appreciate the universal, does-it-all-for-you concept. Plus, it saves me so much room in my already overflowing makeup bag!”

Promising review: “This is genius. I’ve been doing a lot of traveling and I like to keep my packing to a minimum. Not only is this convenient and travel friendly, but the color payoff is fantastic!” —Stefanie S.

Get it from Alleyoop or Amazon for $25 (available in three shades).

Source: https://www.buzzfeed.com/courtney_lynch/tiktok-products-live-without