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It’s common for athletes to sport KT tape, or kinesiology tape, to help support, stabilize, and relieve pain from an injured area, typically in the muscles, joints, and ligaments.
Regardless, we’re now witnessing Winter Olympic skiers take it to the next level and apply the tape to their faces — why? Well, the tape is there to protect and shield their faces from the fierce winds and freezing temperatures of Beijing.
Source: https://www.distractify.com/p/why-do-skiers-wear-tape-on-their-face
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