An idea started by a former Goldman Sachs employee who quit his job to pursue comedy, the Hater app started, literally, as a joke.
“I started in finance, and I quit to become a comedy writer, and Hater was actually a comedy sketch idea I had originally,” the app’s founder Brendan Alper told CNBC. “But when I told people about it, everyone just loved the idea so much that I figured this has to be a real app.”
Once you create a profile, you swipe left or right on different topics depending on whether you love or hate them and the app’s algorithm will match you with people who have similar tastes.
To launch the app, Brendan took his idea to Shark Tank, where his dating app was supported by Shark Mark Cuban, who gave him $200,000 as a starting investment, though instead Brendan ended up raising $1 million in venture capital funding.
In 2017, the dating app launched to seemingly some success, being downloaded over 1 million times in its first year.
Brendan also made it a point to say that the point of the app wasn’t to hate on people or minorities, but more about connecting over menial distastes.
“There are optimists and there are pessimists out there, and we really emphasize the fact that this is about hating stubbing your toe or a crowded subway. It’s not about hating groups of people or anything like that,” Brendan said.