No, it’s not about seeing how many Fruit Roll-Ups you can eat before going into a diabetic coma. I’ve tried that myself with 32 Fruit by the Foots and let me tell you, while I didn’t pass out I was definitely not happy with the way that I felt afterwards.
Technically speaking, what’s being used in the “Fruit Roll-Up” challenge on TikTok are actually Fruit by the Foot candies.
These rolled-up treats are about three feet in length. Here’s how the challenge works: You and any number of fellow competitors start with the Fruit by the Foot in your mouth, letting the thin, long pieces of candy dangle out in front of you. Then, when the timer starts, you and your fellow eaters try to eat it hands-free.
The goal is to be the first to get the entire treat in your mouth.
Source : https://www.distractify.com/p/fruit-roll-up-tiktok-challenge