Why are Disney princesses so unbelievably popular? The obvious answer is “Disney’s terrifyingly powerful corporate branding,” but this story is more complicated than it seems. And it has a lot to do with a particular style of party dress.
This week on Behind the Seams, we look into the phenomenon of the Disney Princess Dress: an outfit that combines 1950s silhouettes with elements of 18th and 19th-century European ball gowns. We delve into the historical influences of movies like Snow White and The Princess and the Frog, along with insight into how Disney transformed cartoon princesses into a cohesive, Avengers-style lineup.
*First Published: Jan 14, 2021, 7:10 am