28 Facts From The LulaRoe Documentary On Discovery+

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In case you didn’t know, a multilevel marketing (MLM) company is a company that emphasizes both direct sales and recruiting others to work under you, so you can receive a percentage of profit from the products they sell as well. The people above you are considered your “upline,” and the people below you are considered your “downline.” MLMs have been around for decades and there’s been plenty of controversy over the years surrounding their business practices. I should also note that MLMs are legal, while pyramid schemes are not. The main difference is that MLMs involve the sale of products and in a pyramid scheme, no actual product is sold.

Source: https://www.buzzfeed.com/shelbyheinrich/lularoe-documentary-facts

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